How to Finance Your Business Without Money, Part 4


How are you feeling after the last few weeks, business mama? I hope you’re excited and full of the amazing possibilities, and that your dreams are bigger and brighter than ever!

Over the past few weeks we’ve been talking about how to finance your business when you have no money. We’ve talked about how important it is to kick the all-or-nothing mindset to the curb, about creating an amazing business in phases, and about the incredible value of sweat equity. Now, last but not least, we get to dollars and cents – and how to get your hands on some!

For many would-be business mamas, not having any money is one of their biggest blocks. I hope that if you’ve learned anything with me over the past few weeks, it’s that money is no bigger a block for you than anything else has the potential to be! You can definitely start a business with little or no money, but if you’ve done your numbers and decided that you definitely need some, here’s how to go about it.


1. Your job

Are you one of those people who is sorry that they have a job instead of a business? Don’t despair, rejoice! You can join a great and honourable tradition of people whose income helped fund their business, all the way from Sara Blakely, who kept her job selling fax machines while working on Spanx on the weekends, to office work Nerea Li Santi, whose job is funding her dream of making handcrafted silver jewellery. Keeping your job doesn’t make you somehow less committed to your business; in many ways it shows you’re totally on board.


2. Government grants

Business is good for the economy – that’s why the government always sets money aside for small business grants. There are many great grants for everything from actual capital, to education and training (good if you want to do one of our Business Mamas courses!), to business advice and consultation. Head over to the Grants & Assistance page at to find out more.


3. Crowdfunding

It’s a big call, but crowdfunding has absolutely revolutionised the way we view financing business ventures. Crowdfunding has blown apart the theory that people have to get their money back when they invest in your business; they’ll do it simply because they believe in you and your idea (and sometimes for a small gift). This means that if you have a great idea and are prepared to work hard on the crowdfunding, there are people out there who will love to help – just for the kick of it!


4. Investors

Whether you approach angel investors, venture capitalists, or even friends and family, investors can invest money in your business to help you start or grow it. A formal arrangement can give everyone peace of mind, and you can embark on your business journey with a supportive person (or group of supportive persons) next to you.


5. Bank loans

If you have a decent credit rating, and an asset to back you, a bank loan may be a good option for you – just don’t be afraid to shop around if the first bank says no. (By the way, contrary to what you might believe, getting a smaller loan [ie. below $60K] is more challenging than getting a big one. Some banks are seeing the opportunities in smaller loans – that’s another side effect of crowdfunding – so be prepared, and shop around.)

And that’s it! Are you ready to go for it, business mama? I hope you are, and if you’d like to learn more about how we can help make your business dream come true, get in touch.


Check out Part 1 here.

Check out Part 2 here.

Check out Part 3 here.